Meet with us to
Transform your Marketing Strategy
Unlock groundbreaking insights at the premier gathering of marketing leaders. Connect with top CMOs, leading peers, and industry experts to supercharge your business growth. Dive deep into cutting-edge strategies that are reshaping the digital landscape and discover actionable tactics to elevate your brand's market position.
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Masterclass hosts
Jochen Klien
Software Architect at BASF
Jochen Klein, began his career at IBM, where he gained valuable experience in software development. In 2000, as an external consultant, he was a key driver in building the first global commerce platform for BASF. In 2011, Jochen transitioned to BASF’s web marketing department, where he strategically combined his technical expertise and marketing insights to drive digital initiatives and enhance the company's online presence.
Anthony Poliseno
Chief Marketing Officer at Magnolia
Anthony Poliseno is chief marketing officer for Magnolia, and is passionate about storytelling, media, change, and, of course, comic books. Prior to Magnolia, Anthony worked in product marketing at headless CMS vendor Contentful and built the marketing team at Uniform, a startup focused on the composition layer for composable DXPs.

Composable Digital Experiences: BASF’s Formula for Success
Managing the digital presence for the world’s biggest chemical company is complex. There’s a vast array of business units, markets, and functionality to support - everything from a simple brand site to a B2C wine shop. BASF’s internal digital team has streamlined global operations by creating a central, flexible digital experience toolset with Magnolia DXP that lets business units focus on building only what matters most to them. This allows teams across BASF to deliver digital projects faster than ever before while creating huge savings across the group.
Tuesday, May 13th, 2.30pm
Don't miss the exclusive masterclass where BASF will showcase how their digital team has streamlined global operations by creating a central, flexible digital experience toolset, resulting in both time and cost savings for their organization.
A masterclass with:
Visit us at booth 112
Transform your digital marketing strategy
Trusted by 480+ global enterprises, Magnolia's leading composable Digital Experience Platform (DXP) empowers you to:
- Build digital experiences fast
- Scale your growth with personlization
- Streamline content with agentic AI and single UX
Complete the form to secure your complimentary strategy session with our experts at the conference. Discover how Magnolia can revolutionize your customer experiences and drive measurable results.
A Magnolia representative will contact you to schedule your personalized consultation.